World
Natura reports 92% drop in Q2 profit and plans course correction
Natura's net revenue reached R$ 5.17 billion, while net profit fell to R$ 35 million in the second quarter of 2026.
Natura announced a 92% reduction in profit from its continuing operations during the second quarter of 2026, as reported by several sources. The company's net revenue totaled R$ 5.17 billion, representing a 9.1% decline compared to the same period last year.
The CEO of the Natura group, João Paulo Ferreira, commented that the company is seeking a course correction after noticing a significant drop in net profit. The net profit in the second quarter fell to R$ 35 million, a figure that represents an 82% reduction compared to the previous year, according to Folha de S.Paulo and UOL.
Ferreira's statements regarding the need to reassess the company's strategy occurred during a press conference on August 11, 2026, as Natura faces significant financial challenges.