World

Nearly one in three Europeans subscribes to movie streaming services

By 2025, 32.7% of Europeans will pay for streaming services, with Portugal ranked 19th.

27 August 2026Tagblick Newsdesk

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According to recent data, around 32.7% of European Union citizens subscribe to streaming services for movies, series, and sports. This subscription model has become the most popular among consumers in the region, surpassing other forms of paid entertainment.

Ireland stands out with the highest subscription rate for these services, although the report does not provide specific figures for that country. In contrast, Portugal ranks 19th on the list, with approximately 22% of its citizens paying for streaming services.

The data reflects a growing trend in the entertainment industry, with many Europeans preferring streaming platforms over traditional content consumption methods, such as linear television.

Additionally, streaming services have facilitated access to a vast range of content, a feature that has attracted even more users over the past few years.

The information has been reported by several sources, including Público and Observador, which highlighted the differences in subscription rates among European countries.

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