Culture
Paola Cortellesi launches Claudio Baglioni's social media project Frammenti
Actress Paola Cortellesi is the face of Claudio Baglioni's new multimedia project, leading up to the concert on October 24.

Paola Cortellesi recently launched the Frammenti project, created by Claudio Baglioni for social media. This project aims to guide the audience towards the debut of the show Che notte è questa!, scheduled for October 24, 2026.
In the opening video of the project, Cortellesi performs excerpts from the song Un nuovo giorno o un giorno nuovo. This moment marks the beginning of a journey that recalls the songs from the album La vita è adesso.
Claudio Baglioni launched Frammenti with the intention of engaging fans through interactive content, in anticipation of the concert series taking place at Piazza di Siena.