World

Suvendu Adhikari Launches New Tourism Logo and ₹500 Crore Investment in West Bengal

West Bengal's Chief Minister reveals a new tourism brand, pledges significant funding, and emphasizes infrastructure improvements.

5 September 2026Tagblick Newsdesk

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Archive photoPhoto: মঞ্জুর আলম খান · Wikimedia Commons · CC BY-SA 4.0

West Bengal Chief Minister Suvendu Adhikari introduced a new tourism logo aimed at revitalizing the state's tourism sector. During the announcement, he confirmed an investment of ₹500 crore for enhancing tourism infrastructure and connectivity in the state this fiscal year.

The initiative is part of a broader strategy to attract more visitors, which includes plans for better transportation links and the potential reintroduction of wild tigers into Buxa, a national park known for its biodiversity.

While the announcement received attention for its ambitious goals, it also faced criticism regarding the effectiveness of the branding and implementation of the proposed developments.

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